Zhilan Foundation
Empower the doer
Charitable Donation
To fulfill its corporate social responsibility, China Express Airlines Holdings, as the primary funder, provided funding to Shenzhen Zhilan Public Welfare Foundation.
Visit the official website of Zilan FoundationWho are we?
Shenzhen Zhilan Public Welfare Foundation(Zhilan Foundation) was established in 2018 and is a non-public foundation approved by the Shenzhen Civil Affairs Bureau. It is a pure grant-making foundation dedicated to green poverty alleviation and ecological civilization construction.
The Zilan Foundation empowers frontline researchers and practitioners by providingSmall, flexible, long-termfunding support to achieve green and sustainable development. ZhiLan provides the necessary funding, technology, and intellectual support to true changemakers through various grant models.
Brand Identity
The Zhilan Foundation logo design is based onOrchidAs a prototype. In Chinese traditional culture, the orchid symbolizes the virtues of a noble person. The Zhi Lan Foundation aims toIntegrity, Truthfulness, and Actionphilosophy, supportsFrontline researchers and practitioners。
Brand Slogan
Actors identify root causes of real problems and propose actionable protection strategies. They adapt tactics amid internal and external complexities to implement solutions that effectively resolve underlying issues.
They come from diverse backgrounds—nonprofits, research institutions, protected areas, or simply as volunteers and enthusiasts. What unites them is their hands-on engagement: they pursue issues directly in the field and work tirelessly to solve them.
andStrength,empowers these actors to carry out conservation actions with confidence, capability, and commitment for the long term."Though no one may see it, its fragrance remains; true virtue needs no external validation to be cherished."The Zhilan Foundation upholds the principles of seeking truth, diligent action, and integrity to achieveEmpower the doers。
Vision and Mission
Vision
Humans and all other life forms share the Earth and a better life on equal footing.
Mission
Achieve sustainable development through green poverty reduction.
Our Values
Integrity
Embed integrity and honesty throughout all internal management, external funding, and partnerships.
Seek truth
Respect the inherent laws of human, natural, and social development. Define issues scientifically and solve them with a pragmatic approach.
Practice with determination
We take action to consistently support frontline researchers and practitioners.